Launched in Sep 2008, Budweiser American Ale is a fairly new product in the Budweiser range so it is receiving a fair bit of heavy marketing about the place at the moment with ads like the one above, a fancy website, a youtube channel and even an iPhone app. American Ale is an amber ale style all-malt brew made with caramel malted barley from Idaho and Minnesota, then dry-hopped with Cascade hops from the Pacific Northwest. The result is apparently more of a micro brew style of beer than the traditional Bud products. We haven’t tried American Ale yet but this sounds like good news to us, when in the States we drank a fair bit of Bud although it wouldn’t be our first choice when looking in the liquor shop fridge. If you have had this Bud let us know what you recon below.
Official site
youtube channel
http://www.youtube.com/budamericanale
iPhone app (USA Only)
http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=310045138&mt=8
on Sep 26th, 2009 at 5:08 pm
I bought some of this the last time I was at the store and it was pretty good. It has a bold taste compared to the other bud products I’ve tried. I’m not really a big fan of most budweiser beers but I will buy this again. -Thumbs up
on Oct 3rd, 2009 at 12:01 am
Looks like the big bud is seriously scared of the rising tide of craft brewers! Watch the ‘Beer Wars’ doco. ;]