http://www.hoppsy.com/australia/arrrh-fosters-lager-its-got-the-flavor/ Hoppsy - its a blog all about beer Mon, 26 Jul 2010 12:43:10 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.hoppsy.com/australia/arrrh-fosters-lager-its-got-the-flavor/comment-page-1/#comment-447 Rocky Sun, 29 Jun 2008 00:52:34 +0000 http://www.hoppsy.com/australia/arrrh-fosters-lager-its-got-the-flavor/#comment-447 I think there are a lot of reasons, Fosters is not alone. Many other international brands are not as popular back home. The beer sometimes tastes different, due to the water, the company dosn't have so many products to push so they can concentrate on the product. Perhaps if Foster's sold VB internationally it would be a different story, or if they had have chosen Melbourne Bitter or Carlton which where there two biggest brands in the 60 & 70s they may be the international brand... The company decided on Fosters, and spent millions outside Australia promoting it and it has done really well for them. In Australia the Fosters message gets lost amongst their other great nameplates. has anyone else got any further ideas? I think there are a lot of reasons, Fosters is not alone. Many other international brands are not as popular back home. The beer sometimes tastes different, due to the water, the company dosn’t have so many products to push so they can concentrate on the product. Perhaps if Foster’s sold VB internationally it would be a different story, or if they had have chosen Melbourne Bitter or Carlton which where there two biggest brands in the 60 & 70s they may be the international brand… The company decided on Fosters, and spent millions outside Australia promoting it and it has done really well for them. In Australia the Fosters message gets lost amongst their other great nameplates. has anyone else got any further ideas?

]]> http://www.hoppsy.com/australia/arrrh-fosters-lager-its-got-the-flavor/comment-page-1/#comment-442 xanja Sat, 28 Jun 2008 06:27:43 +0000 http://www.hoppsy.com/australia/arrrh-fosters-lager-its-got-the-flavor/#comment-442 So wat makes Fosters so dislikable in Australia? Why does current generation not connect wid it? Is it cos the taste buds in Australia are diff. from the rest of the world? Or is it cos of the image... So wat makes Fosters so dislikable in Australia? Why does current generation not connect wid it? Is it cos the taste buds in Australia are diff. from the rest of the world? Or is it cos of the image…

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